August 14, 2024 – Ho Chi Minh City: A groundbreaking report from Michael Page Vietnam has revealed that 36% of Vietnamese employees are actively using AI tools in their current roles, marking a significant embrace of artificial intelligence in the workplace. This trend highlights Vietnam's increasing adaptability to technological advancements and positions the nation as a potential leader in the Asia Pacific region, where the average adoption rate stands at 41%.The Talent Trends 2024 report, focusing on the evolving landscape of work in Vietnam, focusses on several critical insights that are shaping the future of employment in the country. The report shows that nearly 2 in 5 Vietnamese employees are now incorporating AI technologies such as chatbots, virtual assistants, and machine learning into their daily tasks. This widespread adoption is a testament to the growing integration of AI in business operations, enhancing efficiency and productivity.May Wah Chan, Regional Director for Michael Page Vietnam on the findings, “The integration of AI in the workplace is not just a futuristic concept; it is happening now and rapidly reshaping the job market in Vietnam. Companies that leverage AI tools effectively will not only enhance their operational capabilities but also position themselves as attractive employers for top talent. The Talent Trends 2024 report emphasises the importance of adapting to this new reality and preparing the workforce for the future.”A significant finding from the report is that 57% of respondents believe AI will impact their long-term career plans. This indicates a transformative shift in job roles and skill requirements, urging both employers and employees to adapt and upskill accordingly. As AI continues to reshape the workplace, it is crucial for businesses to recognise the value of diverse perspectives and experiences in driving innovation and success.The report also highlights a double-edged challenge for businesses in Vietnam, with 46% struggling to find the right talent and 41% facing difficulties in retaining their workforce. This highlights the need for strategic approaches in recruitment and employee engagement to bridge the expectation gap between employers and employees.The report delves into the broader challenges faced by employers and employees in Vietnam. It reveals a significant expectation gap where employees' growing demands for higher salaries, flexible working arrangements, and inclusive workplace cultures are not always aligned with employers' offerings. To address these challenges, the report offers key recommendations for businesses:First, it suggests redefining how companies attract and keep their employees. This means moving beyond the usual methods and considering what modern Vietnamese professionals really want and need from their jobs. Second, it stresses the importance of getting employees ready for the future. Investing in ongoing training and development helps ensure that workers have the skills they need as their roles change. Finally, it calls for open and honest communication within companies. This helps build trust and ensures that everyone’s expectations are aligned.Nicholas Kirk, Global CEO of PageGroup, emphasised the importance of these strategies to address these challenges, “With AI becoming a reality in day-to-daywork, employees are experiencing a mix of fear and excitement about thetechnology’s transformative potential. Businesses must embrace the opportunitiespresented by AI while addressing the workforce’s concerns. This balance is essentialfor navigating the transformative era successfully.”#END#For more information, please contact:Germaine SwanSenior Marketing Communications Managergermaineswan@michaelpage.com.sg +65 9846 8100 About Talent Trends 2024The Page Insights Talent Trends Report stands as the world’s preeminent workplace survey. It spotlights the psyche of today’s talent and employers, spanning motivations, attitudes, beliefs, and values that shape the modern workplace. It also zeroes in on what influences and drives employment decisions, from compensation and benefits to workplace flexibility and company culture. Our findings are drawn from a survey conducted in November and December 2023 as part of a larger study covering 11 other Asia Pacific markets. Our commitment to providing the most comprehensive workplace survey led us to engage 50,000 workers across 37 markets worldwide.
